Royal Enfield Hunter 350 Steals the Spotlight in Mid-size Segment; Emerges Favorite Among Youth

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January 9, 2024

In four months since its September 2023 launch, the Royal Enfield Hunter 350 is slowly gaining favour among young individuals and working professionals. Garnering a community of approximately 500 enthusiasts across Nepal, it is now solidifying its position as the most sought-after motorcycle in the mid-size segment.

Royal Enfield strategically caters to budget-conscious buyers with the Hunter 350, offering a blend of modern-retro aesthetics and compelling performance. In June 2023, Royal Enfield commenced the operations of its new CKD (Complete Knock Down) assembly facility in Birgunj, Nepal. Currently, the Hunter 350 undergoes assembly in Nepal alongside the Classic 350, Meteor 350, and Scram 411. This operational setup contributes significantly to a substantial reduction in the price of the Hunter 350.

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The Royal Enfield Hunter 350 is available in two variants - Metro and Retro, and eight colors. While the Retro variant is priced at Rs 4,59,000, the Metro variant is priced at Rs 4,75,000 for the Dapper edition and Rs 4,79,000 for the Retro edition.

Although the motorcycle is based on the same J platform as the Royal Enfield Classic 350 and the Meteor 350, the Hunter 350 gets all-new styling and slightly different hardware. The Hunter 350 is powered by the same 349cc, single-cylinder, air-cooled, fuel-injected counterbalanced engine as the Classic 350 but tweaked slightly differently. The engine delivers 20.2 bhp of max power and 27 Nm of torque. The engine comes mated to a 5-speed gearbox.

The motorcycle gets a round-shaped headlamp, fork cover gaiters, asymmetrically-mounted instrument cluster, round rear-view mirrors, tear-drop-shaped fuel tank, tall single-piece seat, bulb-type taillight and a stubbier exhaust. All Hunter models get a standard USB charging port. The Metro Hunter is also compatible with Royal Enfield's Tripper navigation which is available to order as an accessory.

The Royal Enfield Hunter 350 sits on a twin downtube spine frame. Suspension duties are performed by a 41mm telescopic front fork with 130mm of travel and twin 6-step preload-adjustable twin emulsion read shock absorbers with 102mm of travel. The Hunter 350’s seat height is 790 mm and the ground clearance is 150 mm.

The motorcycle gets 17-inch alloy rims/spoke wheels depending on the variant. The Retro Hunter runs on 17” spooked wheels and has a 300mm front disc brake combined with a 150mm rear drum brake. Both Metro editions are equipped with alloy wheels and wider 110/70 x 17” front and 140/70 x 17” rear tubeless tyres, 300mm front and 270mm rear disc brakes.

The Hunter 350’s popularity extends beyond Nepal and India, reaching international markets such as Indonesia, Japan, Korea, Thailand in Asia-Pacific, Italy, France, Germany and the UK in Europe, Colombia, Mexico and Brazil in Latin America, and Australia and New Zealand.

As for its competition, the Royal Enfield Hunter 350 primarily rivals the TVS Ronin 225.

Published Date: 2024-01-09 16:42:33
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